localVANTAGE / REPUTATION MANAGEMENT

Every customer speaks. Who's listening?

Your franchise locations generate hundreds of reviews every week. We monitor every platform, route every signal to the right people, and surface the patterns that corporate needs to act on — not just respond to.

Sarah M.
Google · Scottsdale #047
Awaiting response

"Waited 40 minutes past my appointment with no acknowledgment. I've been a customer for two years — this isn't what I expect."

THE REVIEW JOURNEY

Follow a review from
customer to action.

Not every review needs the same response. Some earn a thank-you. Some need empathy and a path to resolution. Some reveal a problem the entire network has to fix — and no public reply will solve it.

James K.
Google · Phoenix #012
"Maria went completely out of her way to make sure my daughter's appointment was perfect. We've been coming here for three years and this is exactly why we keep coming back. She remembered us by name."
Staff recognition · Loyalty signal · Phoenix #012

This review routes to

Location manager
Phoenix #012 — staff acknowledgment
Network log
Staff recognition tracked by name
Public reply

"Thank you for this kind note about Maria — we'll make sure she sees it. Three years is a long time and we're grateful for your family's loyalty. We'll see you at your next visit."

Network insight

Compliments naming specific staff are tracked. When the same employee is mentioned three or more times, that signals both a recognition opportunity and a retention risk worth flagging to corporate.

PATTERN RECOGNITION

When one review becomes
a signal at every location.

When the same complaint appears at six locations in 90 days, it stops being a customer service issue. It becomes an operations problem — and it needs a corporate fix, not six individual replies.

Denver #031
★★★☆☆

"…online booking never shows real availability…"

4 days ago
Austin #023
★★☆☆☆

"…booked online, slot wasn't available when I arrived…"

9 days ago
Dallas #008
★★★☆☆

"…the booking system is just broken. Gave up using it…"

12 days ago
Seattle #044
★★☆☆☆

"…drove 20 minutes for an appointment that didn't exist…"

18 days ago
Portland #018
★★★☆☆

"…love the service, hate trying to book it online…"

22 days ago
Phoenix #012
★★☆☆☆

"…your booking page shows times that aren't real…"

29 days ago
HOW WE WORK

The system behind
the response.

Every review. Every platform. One feed.

We monitor Google, Yelp, Facebook, and vertical-specific platforms for every location in your network. New reviews surface within hours — nothing waits for your Monday morning report.

  • Real-time alerts for negative reviews
  • Review volume tracking by location and region
  • Sentiment categorization on intake

Responses that sound like your brand, not a template.

We respond to every review using guidelines you approve at onboarding. Responses reference the customer's actual feedback. They acknowledge, they don't deflect. Negative reviews are handled with empathy — not boilerplate.

  • Brand voice guidelines set at onboarding
  • Personalized responses, not copy-paste replies
  • Negative reviews handled with empathy, not PR-speak

What corporate sees — and what they can act on.

Monthly reputation scorecards give corporate leadership a clear view of every location's standing. Reviews that indicate operational issues route to your franchise ops team with the context they need to investigate — not just a link to the review.

  • Star ratings and response rates by location and region
  • Sentiment trends flagged for operations
  • Escalated issues with supporting review evidence

Ready to see what your network's
reviews are actually telling you?

Talk to us
REPUTATION FAQ

What franchise CMOs actually ask us.

YOUR NEXT CHAPTER STARTS HERE

Every review is
a data point.

Let's build the system that captures them, routes them to the right people, and turns patterns into operational improvements.

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